The Strategic Advantages of Transculture in Organizations
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- Social responsibilty
- Business ethics and clarity
- Proactive partnership
- Evolutionary thinking
Brand
- Create deeper customer experiences by also communicating the values other focus groups
- Communicate on message across borders
- Consciously showcase culturally enriched, hybrid values
- Swell the ranks of brand communities, promote brand loyalty
Innovation and Change
- Welcome encounters and capitalize on confrontations
- Acquire new knowledge
- Discover new approaches to solutions and their advantages
Internationality
- Recognize the challenges and chances in new stakeholders
- Become familiar with the concept of planetarization, social business and networks
- Develop respect and practical empathy for cultural autonomy
Cost Control
- Combine productivity and quality sensibly with (polychron) time concepts
- Create realistic schemes for cost transparency
- Understand motivation and performance contexts
- Make use of available resources
Other related fields of reference:
Gender discourse and issues, organisational cultures, instant cultures, nationalities and ethnic groups.